Helping small businesses grow
There is always that one customer that got away. Do you have a strategy to retain your clients business?
Nearly all businesses stop marketing to their prospects the moment they become a customer. Yet you start losing that customer from the moment they sign the contract.
Is feedback embedded into your processes? Do you encourage honest feedback on the effectiveness of your product or service? Then what do you do with that data?
Loyalty is hard in such fickle times so how do you ensure that lower prices do not take away your customers and instead get them to refer you other businesses?